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Report
Brazil Gaming Market Forecast 2025-2032
Market Report I 2025-03-26 I 139 Pages I Inkwood Research
KEY FINDINGS
The Indonesia gaming market was valued at $4.83 billion in 2024 and is expected to rise with a CAGR of 5.89% over the forecast years of 2025 to 2032. The base year regarded for the studied market is 2024, and the forecasting years are from 2025 to 2032.
MARKET INSIGHTS
Indonesia's gaming market has experienced impressive growth, making it one of the largest markets in Southeast Asia. By 2023, over 150 million Indonesians were active gamers.
This growth is driven by widespread internet connectivity, with 79.50% of Indonesians online, surpassing the global average of 67.10%. As a result, local game developers have gained the ability to reach both domestic and international markets.
However, the industry faces significant challenges. In 2022, local developers captured only 0.50% of the total gaming revenue, while foreign entities dominated the market. This disparity leads to substantial capital outflow, as most of the revenue generated by Indonesian gamers benefits overseas companies.
In response, the Indonesian government enacted Presidential Regulation No. 19 of 2024 to accelerate the development of the national gaming sector. This regulation requires foreign game developers to establish a local presence or partner with Indonesian developers to distribute their games within the country.
The government also plans to introduce training programs in collaboration with educational institutions to address the current skills shortage among local developers. To stimulate growth, it is considering financial incentives, such as tax holidays and funding through public service agencies.
Emerging gaming industry trends offer further opportunities. The Indonesia Game Developer Exchange (IGDX) Conference has emerged as a key platform, driving collaboration between local and international industry players.
These events not only boost the competitiveness of Indonesian developers but also help position the country as a hub for gaming innovation in the region. However, regulatory challenges remain.
The government is contemplating a social media ban for children under 16, inspired by Australia's legislation, to curb concerns about minors' exposure to online gambling. While the intent is to protect young users, such measures could impact gaming companies' strategies to acquire younger users.
SEGMENTATION ANALYSIS
The Indonesia gaming market segmentation includes the market by type, component, platform, genre, monetization model, age demographic, and distribution channel. The platform segment is further segregated into console gaming, mobile gaming, PC gaming, and cloud gaming.
Indonesia's mobile gaming market has seen vital expansion, fueled by widespread smartphone adoption and a youthful, tech-savvy population. In 2022, the country recorded approximately 3.37 billion mobile game downloads, ranking third globally, behind India and Brazil.
The rise of affordable smartphones and improved internet infrastructure have driven this growth. Notably, Indonesia's smartphone penetration has exceeded 128% of the total population, indicating that a significant number of individuals own more than one device.
Local game developers have also made valuable contributions. For example, 'Lokapala,' Southeast Asia's first Multiplayer Online Battle Arena (MOBA) game, incorporates elements of Indonesian culture, such as the Borobudur and Prambanan reliefs, offering players a distinctive gaming experience.
COMPETITIVE INSIGHTS
Some of the top players operating in the Indonesia gaming market include Agate, Arsanesia (Pt Arsa Grup Indonesia), Digital Happiness (Pt Digital Semantika Indonesia), etc.
Founded in 2009 and headquartered in Bandung, Indonesia, Agate is a prominent game development company in Southeast Asia. The company operates in two primary business segments: Consumer Games and Enterprise Solutions.
In the Consumer Games segment, Agate has created over 250 titles across various genres, including notable games such as 'Valthirian Arc: Hero School Story' and 'Code Atma.'
The Enterprise Solutions segment specializes in gamification services, providing custom applications for corporate clients to improve learning, assessment, and advertising. Agate serves a wide range of clients across Southeast Asia and the United States, collaborating with more than 50 well-known companies.
TABLE OF CONTENTS
1. RESEARCH SCOPE & METHODOLOGY
1.1. STUDY OBJECTIVES
1.2. METHODOLOGY
1.3. ASSUMPTIONS & LIMITATIONS
2. EXECUTIVE SUMMARY
2.1. MARKET SIZE & ESTIMATES
2.2. COUNTRY SNAPSHOT
2.3. COUNTRY ANALYSIS
2.4. SCOPE OF STUDY
2.5. MAJOR MARKET FINDINGS
2.5.1. RISE OF LOCALIZED GAMING CONTENT IS DRIVING PLAYER ENGAGEMENT
2.5.2. PC AND CONSOLE GAMING WITNESS STEADY GROWTH AMIDST MOBILE GAMING SURGE
2.5.3. SUBSCRIPTION-BASED GAMING MODELS ARE GAINING TRACTION AMONG PUBLISHERS AND PLAYERS
2.5.4. SUSTAINABLE AND INCLUSIVE GAMING PRACTICES ARE EMERGING AS INDUSTRY PRIORITIES
3. MARKET DYNAMICS
3.1. KEY DRIVERS
3.1.1. SURGE IN MOBILE GAMING FUELED BY SMARTPHONE PENETRATION AND AFFORDABLE INTERNET
3.1.2. ADVANCEMENTS IN CLOUD GAMING TECHNOLOGIES ARE ENABLING SEAMLESS ACCESS
3.1.3. RISING POPULARITY OF ESPORTS AND COMPETITIVE GAMING ACROSS THE COUNTRY
3.2. KEY RESTRAINTS
3.2.1. HIGH DEVELOPMENT COSTS FOR AAA GAMES AND ADVANCED GAMING HARDWARE
3.2.2. LIMITED INFRASTRUCTURE AND CONNECTIVITY IN EMERGING ECONOMIES
3.2.3. CONCERNS OVER GAMING ADDICTION AND ASSOCIATED HEALTH ISSUES
4. KEY ANALYTICS
4.1. TIMELINE OF THE GAMING INDUSTRY
4.2. PARENT MARKET ANALYSIS: MEDIA & ENTERTAINMENT
4.3. KEY MARKET TRENDS
4.3.1. INTEGRATION OF AUGMENTED REALITY (AR) AND VIRTUAL REALITY (VR) FOR IMMERSIVE GAMING EXPERIENCES
4.3.2. INCREASING FOCUS ON CROSS-PLATFORM GAMING TO ENHANCE USER ENGAGEMENT
4.3.3. GROWTH IN INDIE GAME DEVELOPMENT SUPPORTED BY CROWDFUNDING PLATFORMS
4.3.4. EXPANDING ROLE OF ARTIFICIAL INTELLIGENCE IN GAME DESIGN AND PLAYER INTERACTION
4.4. PORTER'S FIVE FORCES ANALYSIS
4.4.1. BUYERS POWER
4.4.2. SUPPLIERS POWER
4.4.3. SUBSTITUTION
4.4.4. NEW ENTRANTS
4.4.5. INDUSTRY RIVALRY
4.5. GROWTH PROSPECT MAPPING
4.6. MARKET MATURITY ANALYSIS
4.7. MARKET CONCENTRATION ANALYSIS
4.8. VALUE CHAIN ANALYSIS
4.8.1. GAME DEVELOPMENT
4.8.2. PLATFORM INTEGRATION AND PUBLISHING
4.8.3. DISTRIBUTION CHANNELS
4.8.4. MARKETING AND PROMOTION
4.8.5. END-USER ENGAGEMENT AND FEEDBACK
4.9. REGULATORY FRAMEWORK AND COMPLIANCE BODIES
4.10. EXCLUSIVE INSIGHTS
4.10.1. AVERAGE PRICE OF SINGLE PLAYER GAME & LIVE SERVICES GAMES
4.10.2. GENRE PREFERENCE VARY BY AGE - DRIVEN BY LIFESTYLE AND GENERATIONAL DIFFERENCES
4.10.3. NEXT GENERATION OF RETIREES EXPECTED TO PLAY GAMES MORE THAN CURRENT RETIREES
4.10.4. PLAYERS IN EMERGING ECONOMIES PLAY MORE AND PLAN TO PLAY MORE IN THE FUTURE
4.10.5. INSIGHTS ON METAVERSE AND ITS IMPACT ON THE FUTURE OF GAMING INDUSTRY
5. MARKET BY TYPE
5.1. ONLINE
5.1.1. MARKET FORECAST FIGURE
5.1.2. SEGMENT ANALYSIS
5.2. OFFLINE
5.2.1. MARKET FORECAST FIGURE
5.2.2. SEGMENT ANALYSIS
6. MARKET BY COMPONENT
6.1. SOFTWARE
6.1.1. MARKET FORECAST FIGURE
6.1.2. SEGMENT ANALYSIS
6.2. HARDWARE
6.2.1. MARKET FORECAST FIGURE
6.2.2. SEGMENT ANALYSIS
7. MARKET BY PLATFORM
7.1. CONSOLE GAMING
7.1.1. MARKET FORECAST FIGURE
7.1.2. SEGMENT ANALYSIS
7.2. MOBILE GAMING
7.2.1. MARKET FORECAST FIGURE
7.2.2. SEGMENT ANALYSIS
7.3. PC GAMING
7.3.1. MARKET FORECAST FIGURE
7.3.2. SEGMENT ANALYSIS
7.4. CLOUD GAMING
7.4.1. MARKET FORECAST FIGURE
7.4.2. SEGMENT ANALYSIS
8. MARKET BY GENRE
8.1. ADVENTURE/ROLE PLAYING GAMES
8.1.1. MARKET FORECAST FIGURE
8.1.2. SEGMENT ANALYSIS
8.2. PUZZLE GAMES
8.2.1. MARKET FORECAST FIGURE
8.2.2. SEGMENT ANALYSIS
8.3. SOCIAL GAMES
8.3.1. MARKET FORECAST FIGURE
8.3.2. SEGMENT ANALYSIS
8.4. STRATEGY GAMES
8.4.1. MARKET FORECAST FIGURE
8.4.2. SEGMENT ANALYSIS
8.5. SIMULATION GAMES
8.5.1. MARKET FORECAST FIGURE
8.5.2. SEGMENT ANALYSIS
8.6. OTHER GENRES
8.6.1. MARKET FORECAST FIGURE
8.6.2. SEGMENT ANALYSIS
9. MARKET BY MONETIZATION MODEL
9.1. IN-APP ADVERTISING
9.1.1. MARKET FORECAST FIGURE
9.1.2. SEGMENT ANALYSIS
9.2. SUBSCRIPTIONS
9.2.1. MARKET FORECAST FIGURE
9.2.2. SEGMENT ANALYSIS
9.3. IN-GAME PURCHASES
9.3.1. MARKET FORECAST FIGURE
9.3.2. SEGMENT ANALYSIS
9.4. FREE-TO-PLAY (F2P)
9.4.1. MARKET FORECAST FIGURE
9.4.2. SEGMENT ANALYSIS
10. MARKET BY AGE DEMOGRAPHIC
10.1. CHILDREN (UNDER 18)
10.1.1. MARKET FORECAST FIGURE
10.1.2. SEGMENT ANALYSIS
10.2. ADULTS (18 - 44)
10.2.1. MARKET FORECAST FIGURE
10.2.2. SEGMENT ANALYSIS
10.3. SENIORS (45+)
10.3.1. MARKET FORECAST FIGURE
10.3.2. SEGMENT ANALYSIS
11. MARKET BY DISTRIBUTION CHANNEL
11.1. PHYSICAL RETAIL
11.1.1. MARKET FORECAST FIGURE
11.1.2. SEGMENT ANALYSIS
11.2. DIGITAL DISTRIBUTION
11.2.1. MARKET FORECAST FIGURE
11.2.2. SEGMENT ANALYSIS
12. COMPETITIVE LANDSCAPE
12.1. KEY STRATEGIC DEVELOPMENTS
12.1.1. MERGERS & ACQUISITIONS
12.1.2. PRODUCT LAUNCHES & DEVELOPMENTS
12.1.3. PARTNERSHIPS & AGREEMENTS
12.1.4. BUSINESS EXPANSIONS & DIVESTITURES
12.2. COMPANY PROFILES
12.2.1. AGATE
12.2.1.1. COMPANY OVERVIEW
12.2.1.2. PRODUCTS
12.2.1.3. STRENGTHS & CHALLENGES
12.2.2. ARSANESIA (PT ARSA GRUP INDONESIA)
12.2.2.1. COMPANY OVERVIEW
12.2.2.2. PRODUCTS
12.2.2.3. STRENGTHS & CHALLENGES
12.2.3. DIGITAL HAPPINESS (PT DIGITAL SEMANTIKA INDONESIA)
12.2.3.1. COMPANY OVERVIEW
12.2.3.2. PRODUCTS
12.2.3.3. STRENGTHS & CHALLENGES
12.2.4. NIGHTSPADE STUDIO
12.2.4.1. COMPANY OVERVIEW
12.2.4.2. PRODUCTS
12.2.4.3. STRENGTHS & CHALLENGES
12.2.5. TOGE PRODUCTIONS
12.2.5.1. COMPANY OVERVIEW
12.2.5.2. PRODUCTS
12.2.5.3. STRENGTHS & CHALLENGES
12.2.6. TOUCHTEN
12.2.6.1. COMPANY OVERVIEW
12.2.6.2. PRODUCTS
12.2.6.3. STRENGTHS & CHALLENGES
LIST OF TABLES
TABLE 1: MARKET SNAPSHOT - GAMING
TABLE 2: COUNTRY SNAPSHOT - INDONESIA
TABLE 3: TIMELINE OF THE GAMING INDUSTRY
TABLE 4: REGULATORY FRAMEWORK AND COMPLIANCE BODIES
TABLE 5: INDONESIA GAMING MARKET, BY TYPE, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 6: INDONESIA GAMING MARKET, BY TYPE, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 7: INDONESIA GAMING MARKET, BY COMPONENT, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 8: INDONESIA GAMING MARKET, BY COMPONENT, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 9: INDONESIA GAMING MARKET, BY PLATFORM, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 10: INDONESIA GAMING MARKET, BY PLATFORM, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 11: INDONESIA GAMING MARKET, BY GENRE, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 12: INDONESIA GAMING MARKET, BY GENRE, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 13: INDONESIA GAMING MARKET, BY MONETIZATION MODEL, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 14: INDONESIA GAMING MARKET, BY MONETIZATION MODEL, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 15: INDONESIA GAMING MARKET, BY AGE DEMOGRAPHIC, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 16: INDONESIA GAMING MARKET, BY AGE DEMOGRAPHIC, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 17: INDONESIA GAMING MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2023 (IN $ BILLION)
TABLE 18: INDONESIA GAMING MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2025-2032 (IN $ BILLION)
TABLE 19: LIST OF MERGERS & ACQUISITIONS
TABLE 20: LIST OF PRODUCT LAUNCHES & DEVELOPMENTS
TABLE 21: LIST OF PARTNERSHIPS & AGREEMENTS
TABLE 22: LIST OF BUSINESS EXPANSIONS & DIVESTITURES
LIST OF FIGURES
FIGURE 1: MAJOR MARKET FINDINGS
FIGURE 2: MARKET DYNAMICS
FIGURE 3: KEY MARKET TRENDS
FIGURE 4: PORTER'S FIVE FORCES ANALYSIS
FIGURE 5: GROWTH PROSPECT MAPPING
FIGURE 6: MARKET MATURITY ANALYSIS
FIGURE 7: MARKET CONCENTRATION ANALYSIS
FIGURE 8: VALUE CHAIN ANALYSIS
FIGURE 9: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY TYPE, IN 2024
FIGURE 10: INDONESIA GAMING MARKET, BY ONLINE, 2025-2032 (IN $ BILLION)
FIGURE 11: INDONESIA GAMING MARKET, BY OFFLINE, 2025-2032 (IN $ BILLION)
FIGURE 12: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY COMPONENT, IN 2024
FIGURE 13: INDONESIA GAMING MARKET, BY SOFTWARE, 2025-2032 (IN $ BILLION)
FIGURE 14: INDONESIA GAMING MARKET, BY HARDWARE, 2025-2032 (IN $ BILLION)
FIGURE 15: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY PLATFORM, IN 2024
FIGURE 16: INDONESIA GAMING MARKET, BY CONSOLE GAMING, 2025-2032 (IN $ BILLION)
FIGURE 17: INDONESIA GAMING MARKET, BY MOBILE GAMING, 2025-2032 (IN $ BILLION)
FIGURE 18: INDONESIA GAMING MARKET, BY PC GAMING, 2025-2032 (IN $ BILLION)
FIGURE 19: INDONESIA GAMING MARKET, BY CLOUD GAMING, 2025-2032 (IN $ BILLION)
FIGURE 20: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY GENRE, IN 2024
FIGURE 21: INDONESIA GAMING MARKET, BY ADVENTURE/ROLE PLAYING GAMES, 2025-2032 (IN $ BILLION)
FIGURE 22: INDONESIA GAMING MARKET, BY PUZZLE GAMES, 2025-2032 (IN $ BILLION)
FIGURE 23: INDONESIA GAMING MARKET, BY SOCIAL GAMES, 2025-2032 (IN $ BILLION)
FIGURE 24: INDONESIA GAMING MARKET, BY STRATEGY GAMES, 2025-2032 (IN $ BILLION)
FIGURE 25: INDONESIA GAMING MARKET, BY SIMULATION GAMES, 2025-2032 (IN $ BILLION)
FIGURE 26: INDONESIA GAMING MARKET, BY OTHER GENRES, 2025-2032 (IN $ BILLION)
FIGURE 27: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY MONETIZATION MODEL, IN 2024
FIGURE 28: INDONESIA GAMING MARKET, BY IN-APP ADVERTISING, 2025-2032 (IN $ BILLION)
FIGURE 29: INDONESIA GAMING MARKET, BY SUBSCRIPTIONS, 2025-2032 (IN $ BILLION)
FIGURE 30: INDONESIA GAMING MARKET, BY IN-GAME PURCHASES, 2025-2032 (IN $ BILLION)
FIGURE 31: INDONESIA GAMING MARKET, BY FREE-TO-PLAY (F2P), 2025-2032 (IN $ BILLION)
FIGURE 32: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY AGE DEMOGRAPHIC, IN 2024
FIGURE 33: INDONESIA GAMING MARKET, BY CHILDREN (UNDER 18), 2025-2032 (IN $ BILLION)
FIGURE 34: INDONESIA GAMING MARKET, BY ADULTS (18 - 44), 2025-2032 (IN $ BILLION)
FIGURE 35: INDONESIA GAMING MARKET, BY SENIORS (45+), 2025-2032 (IN $ BILLION)
FIGURE 36: INDONESIA GAMING MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2024
FIGURE 37: INDONESIA GAMING MARKET, BY PHYSICAL RETAIL, 2025-2032 (IN $ BILLION)
FIGURE 38: INDONESIA GAMING MARKET, BY DIGITAL DISTRIBUTION, 2025-2032 (IN $ BILLION)
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