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Automotive Biometric Identification Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028 Segmented By Technology (Fingerprint Scan, Voice Recognition, Face Recognition, and Others) and By Vehicle Type (Passenger Car and Commercial Vehicle), By Regional, By Competition

Market Report (3 business days) I 2023-10-03 I 188 Pages I TechSci Research

The Global Automotive Biometric Identification Market is anticipated to reach a value of USD 2.84 Billion by 2028, marking significant growth from its 2022 valuation of USD 1.5 Billion, with a robust Compound Annual Growth Rate (CAGR) of 11.4%. This market represents a notable technological advancement within the automotive sector, revolutionizing how vehicles are accessed, operated, and safeguarded. Biometric identification systems integrate cutting-edge biometric technologies such as fingerprint recognition, facial recognition, iris scanning, and voice recognition into vehicles, elevating their security and convenience features.

Primary Growth Drivers:

1. Enhanced Vehicle Security and Anti-Theft Measures: The growing emphasis on vehicle security and countermeasures against theft is a primary driver of market expansion. Conventional security methods like key fobs and physical keys have vulnerabilities that modern thieves can exploit. Automotive biometric identification offers a higher level of security by leveraging the unique biological traits of authorized drivers, reducing the risk of unauthorized access and vehicle theft.

2. Personalized Driving Experience: In an era where personalization is paramount across industries, the automotive sector is no exception. Biometric identification enables vehicles to recognize authorized drivers as they approach, automatically adjusting settings to match individual preferences. This personalization encompasses various aspects, including seat position, climate control, infotainment options, and more. By seamlessly adapting to the driver's preferences, biometric systems enhance comfort and convenience, fostering a sense of ownership and attachment to the vehicle.

3. Integration with Advanced Vehicle Features: As vehicles become more technologically advanced, biometric identification systems extend beyond security and personalization. These systems are increasingly linked with other vehicle features, such as ignition systems, driver assistance technologies, and infotainment controls. For instance, biometric ignition systems ensure that only authorized drivers can start the vehicle, preventing unauthorized use. In shared mobility services and commercial fleets, this feature is invaluable for maintaining control over vehicle access and use.

4. Rising Demand for Connected Cars: The rise of the Internet of Things (IoT) and connected technologies has driven the demand for connected cars that offer seamless communication with other devices, networks, and infrastructure. Biometric identification aligns well with this trend, as it can be seamlessly integrated into connected car ecosystems. Biometric data can be shared with other devices, enabling a holistic and interconnected experience for drivers. This not only enhances convenience but also contributes to creating a safer and more efficient driving environment.

5. Regulatory Emphasis on Safety and Security: Governments and regulatory bodies worldwide are increasingly prioritizing automotive safety and security standards. Biometric identification systems align with these priorities by offering robust measures to prevent unauthorized vehicle access and mitigate theft-related incidents. Automakers are driven to incorporate these systems as part of their commitment to complying with regulations and ensuring the safety of their customers.

6. Advancements in Biometric Technology: Continuous advancements in biometric technology are expanding the capabilities and reliability of identification systems. Improved algorithms, sensors, and data processing techniques are enhancing the accuracy and speed of biometric recognition. These technological advancements are lowering the barriers to entry for biometric identification systems, making them more accessible and attractive to automakers and consumers.

7. Increasing Consumer Awareness and Acceptance: As biometric identification systems become more prevalent in various aspects of daily life, consumers are becoming increasingly familiar with their benefits and applications. This heightened awareness is translating into greater acceptance of these systems within vehicles. Drivers are recognizing the value of biometric identification not only in terms of security but also as a tool for streamlining their driving experience.

Key Challenges:

1. Technological Reliability and Accuracy: Ensuring the reliability and accuracy of biometric systems under various environmental conditions and user scenarios is a critical concern. Factors such as lighting conditions, facial hair changes, and voice variations can impact the performance of biometric identification technologies.

2. Data Privacy and Security Concerns: The collection and storage of sensitive biometric data raise concerns about data privacy and security. Robust encryption, data protection measures, and cybersecurity protocols are essential to safeguard biometric information.

3. Cross-Platform Compatibility: Achieving seamless interoperability between biometric identification systems and various in-vehicle systems, external devices, and digital ecosystems is challenging due to the diverse range of hardware, software, and communication protocols.

4. User Acceptance and Familiarity: Convincing consumers of the benefits and security of biometric systems, especially in comparison to traditional methods, requires effective communication and education. Building user trust and confidence in the reliability and safety of biometric identification is crucial for widespread adoption.

5. Regulatory Compliance: The use of biometric data is subject to strict regulations, including data protection laws and privacy regulations like GDPR. Compliance with these regulations is essential to prevent legal consequences and reputational damage.

6. Diversity of User Profiles: Biometric identification systems must cater to a diverse range of user profiles, which can be challenging due to natural variations in biometric traits. Balancing inclusivity and precision is an ongoing challenge.

7. Cost and Accessibility: The implementation of biometric identification systems involves significant costs, potentially impacting the affordability of vehicles. Balancing the cost of implementation with the perceived benefits is a challenge for automakers.

8. Usability and User Experience: Biometric systems must provide a seamless and intuitive user experience to avoid frustration and ensure adoption among users.

Key Market Trends:

1. Integration with Connected Car Ecosystems: Biometric identification systems are increasingly integrated into connected car ecosystems, enabling personalized settings and access control to be shared across multiple platforms.

2. Multi-Modal Biometrics: Combining different biometric identifiers, such as fingerprints, facial recognition, and voiceprints, is gaining traction for enhanced accuracy and security.

3. Biometric Keyless Entry and Ignition: Biometric keyless entry and ignition systems are becoming popular for secure and convenient vehicle access.

4. Emphasis on Data Privacy and Security: Robust data protection measures are a priority to address data privacy and security concerns.

5. Biometric-Based Driver Monitoring: Biometric identification systems are used for driver monitoring and safety applications to track driver fatigue, distraction, and emotional states.

6. Cloud-Based Biometric Solutions: Cloud-based solutions enable remote authentication and data sharing, enhancing flexibility and scalability.

7. Collaboration with Technology Partners: Automakers are collaborating with technology companies specializing in biometrics and security to accelerate development and integration.

8. Augmented Reality and Biometrics: Integration with augmented reality is enhancing the user experience by overlaying relevant information for drivers.

Segmental Insights:

Technology Type: The market encompasses various technology types, including fingerprint recognition, facial recognition, and iris recognition. Fingerprint recognition is widely adopted for its ease of use and security. Facial recognition technology is gaining traction due to advancements in AI and machine learning. Iris recognition offers exceptional accuracy and is suitable for automotive applications.

Vehicle Type: Passenger cars lead the market due to high demand for personalized in-car experiences and security features. Commercial vehicles are also adopting biometric identification systems for driver performance monitoring and security.

Regional Insights:

- North America: Advancements in biometric technology and increased vehicle security concerns drive growth.

- Europe: Stringent vehicle safety regulations and consumer demand for advanced security features contribute to market expansion.

- Asia-Pacific: Booming automotive industry and technology adoption in countries like China and India fuel growth.

- Africa and Latin America: Slower growth due to less developed automotive industries and lower technology adoption rates.
Key Market Players
Synaptics Incorporated
Fingerprint Cards AB
Aware Inc.
Cerence Inc. (Nuance Communications Inc.)
Continental AG
Sensory Inc.
Shenzhen Goodix Technology Co. Ltd
B-Secur Ltd
EyeLock Inc.
Precise Biometrics AB

Report Scope:
In this report, the Global Automotive Biometric Identification Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Automotive Biometric Identification Market, By Technology:
o Fingerprint Scan
o Voice Recognition
o Face Recognition
o Others
Automotive Biometric Identification Market, By Vehicle Type:
o Passenger Car
o Commercial Vehicle
Automotive Biometric Identification Market, By Region:
o North America
? United States
? Canada
? Mexico
o Europe & CIS
? Germany
? Spain
? France
? Russia
? Italy
? United Kingdom
? Belgium
o Asia-Pacific
? China
? India
? Japan
? Indonesia
? Thailand
? Australia
? South Korea
o South America
? Brazil
? Argentina
? Colombia
o Middle East & Africa
? Turkey
? Iran
? Saudi Arabia
? UAE
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Automotive Biometric Identification Market.
Available Customizations:
Global Automotive Biometric Identification Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
Detailed analysis and profiling of additional market players (up to five).

1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Impact of COVID-19 on Global Automotive Biometric Identification Market
5. Global Automotive Biometric Identification Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Technology Market Share Analysis (Fingerprint Scan, Voice Recognition, Face Recognition, and Others)
5.2.2. By Vehicle Type Market Share Analysis (Passenger Car and Commercial Vehicle
5.2.3. By Regional Market Share Analysis
5.2.3.1. Asia-Pacific Market Share Analysis
5.2.3.2. Europe & CIS Market Share Analysis
5.2.3.3. North America Market Share Analysis
5.2.3.4. South America Market Share Analysis
5.2.3.5. Middle East & Africa Market Share Analysis
5.2.4. By Company Market Share Analysis (Top 5 Companies, Others - By Value, 2022)
5.3. Global Automotive Biometric Identification Market Mapping & Opportunity Assessment
5.3.1. By Technology Market Mapping & Opportunity Assessment
5.3.2. By Vehicle Type Market Mapping & Opportunity Assessment
5.3.3. By Regional Market Mapping & Opportunity Assessment
6. Asia-Pacific Automotive Biometric Identification Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Technology Market Share Analysis
6.2.2. By Vehicle Type Market Share Analysis
6.2.3. By Country Market Share Analysis
6.2.3.1. China Market Share Analysis
6.2.3.2. India Market Share Analysis
6.2.3.3. Japan Market Share Analysis
6.2.3.4. Indonesia Market Share Analysis
6.2.3.5. Thailand Market Share Analysis
6.2.3.6. South Korea Market Share Analysis
6.2.3.7. Australia Market Share Analysis
6.2.3.8. Rest of Asia-Pacific Market Share Analysis
6.3. Asia-Pacific: Country Analysis
6.3.1. China Automotive Biometric Identification Market Outlook
6.3.1.1. Market Size & Forecast
6.3.1.1.1. By Value
6.3.1.2. Market Share & Forecast
6.3.1.2.1. By Technology Market Share Analysis
6.3.1.2.2. By Vehicle Type Market Share Analysis
6.3.2. India Automotive Biometric Identification Market Outlook
6.3.2.1. Market Size & Forecast
6.3.2.1.1. By Value
6.3.2.2. Market Share & Forecast
6.3.2.2.1. By Technology Market Share Analysis
6.3.2.2.2. By Vehicle Type Market Share Analysis
6.3.3. Japan Automotive Biometric Identification Market Outlook
6.3.3.1. Market Size & Forecast
6.3.3.1.1. By Value
6.3.3.2. Market Share & Forecast
6.3.3.2.1. By Technology Market Share Analysis
6.3.3.2.2. By Vehicle Type Market Share Analysis
6.3.4. Indonesia Automotive Biometric Identification Market Outlook
6.3.4.1. Market Size & Forecast
6.3.4.1.1. By Value
6.3.4.2. Market Share & Forecast
6.3.4.2.1. By Technology Market Share Analysis
6.3.4.2.2. By Vehicle Type Market Share Analysis
6.3.5. Thailand Automotive Biometric Identification Market Outlook
6.3.5.1. Market Size & Forecast
6.3.5.1.1. By Value
6.3.5.2. Market Share & Forecast
6.3.5.2.1. By Technology Market Share Analysis
6.3.5.2.2. By Vehicle Type Market Share Analysis
6.3.6. South Korea Automotive Biometric Identification Market Outlook
6.3.6.1. Market Size & Forecast
6.3.6.1.1. By Value
6.3.6.2. Market Share & Forecast
6.3.6.2.1. By Technology Market Share Analysis
6.3.6.2.2. By Vehicle Type Market Share Analysis
6.3.7. Australia Automotive Biometric Identification Market Outlook
6.3.7.1. Market Size & Forecast
6.3.7.1.1. By Value
6.3.7.2. Market Share & Forecast
6.3.7.2.1. By Technology Market Share Analysis
6.3.7.2.2. By Vehicle Type Market Share Analysis
7. Europe & CIS Automotive Biometric Identification Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Technology Market Share Analysis
7.2.2. By Vehicle Type Market Share Analysis
7.2.3. By Country Market Share Analysis
7.2.3.1. Germany Market Share Analysis
7.2.3.2. Spain Market Share Analysis
7.2.3.3. France Market Share Analysis
7.2.3.4. Russia Market Share Analysis
7.2.3.5. Italy Market Share Analysis
7.2.3.6. United Kingdom Market Share Analysis
7.2.3.7. Belgium Market Share Analysis
7.2.3.8. Rest of Europe & CIS Market Share Analysis
7.3. Europe & CIS: Country Analysis
7.3.1. Germany Automotive Biometric Identification Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Technology Market Share Analysis
7.3.1.2.2. By Vehicle Type Market Share Analysis
7.3.2. Spain Automotive Biometric Identification Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Technology Market Share Analysis
7.3.2.2.2. By Vehicle Type Market Share Analysis
7.3.3. France Automotive Biometric Identification Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Technology Market Share Analysis
7.3.3.2.2. By Vehicle Type Market Share Analysis
7.3.4. Russia Automotive Biometric Identification Market Outlook
7.3.4.1. Market Size & Forecast
7.3.4.1.1. By Value
7.3.4.2. Market Share & Forecast
7.3.4.2.1. By Technology Market Share Analysis
7.3.4.2.2. By Vehicle Type Market Share Analysis
7.3.5. Italy Automotive Biometric Identification Market Outlook
7.3.5.1. Market Size & Forecast
7.3.5.1.1. By Value
7.3.5.2. Market Share & Forecast
7.3.5.2.1. By Technology Market Share Analysis
7.3.5.2.2. By Vehicle Type Market Share Analysis
7.3.6. United Kingdom Automotive Biometric Identification Market Outlook
7.3.6.1. Market Size & Forecast
7.3.6.1.1. By Value
7.3.6.2. Market Share & Forecast
7.3.6.2.1. By Technology Market Share Analysis
7.3.6.2.2. By Vehicle Type Market Share Analysis
7.3.7. Belgium Automotive Biometric Identification Market Outlook
7.3.7.1. Market Size & Forecast
7.3.7.1.1. By Value
7.3.7.2. Market Share & Forecast
7.3.7.2.1. By Technology Market Share Analysis
7.3.7.2.2. By Vehicle Type Market Share Analysis
8. North America Automotive Biometric Identification Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Technology Market Share Analysis
8.2.2. By Vehicle Type Market Share Analysis
8.2.3. By Country Market Share Analysis
8.2.3.1. United States Market Share Analysis
8.2.3.2. Mexico Market Share Analysis
8.2.3.3. Canada Market Share Analysis
8.3. North America: Country Analysis
8.3.1. United States Automotive Biometric Identification Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Technology Market Share Analysis
8.3.1.2.2. By Vehicle Type Market Share Analysis
8.3.2. Mexico Automotive Biometric Identification Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Technology Market Share Analysis
8.3.2.2.2. By Vehicle Type Market Share Analysis
8.3.3. Canada Automotive Biometric Identification Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Technology Market Share Analysis
8.3.3.2.2. By Vehicle Type Market Share Analysis
9. South America Automotive Biometric Identification Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Technology Market Share Analysis
9.2.2. By Vehicle Type Market Share Analysis
9.2.3. By Country Market Share Analysis
9.2.3.1. Brazil Market Share Analysis
9.2.3.2. Argentina Market Share Analysis
9.2.3.3. Colombia Market Share Analysis
9.2.3.4. Rest of South America Market Share Analysis
9.3. South America: Country Analysis
9.3.1. Brazil Automotive Biometric Identification Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Technology Market Share Analysis
9.3.1.2.2. By Vehicle Type Market Share Analysis
9.3.2. Colombia Automotive Biometric Identification Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Technology Market Share Analysis
9.3.2.2.2. By Vehicle Type Market Share Analysis
9.3.3. Argentina Automotive Biometric Identification Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Technology Market Share Analysis
9.3.3.2.2. By Vehicle Type Market Share Analysis
10. Middle East & Africa Automotive Biometric Identification Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Technology Market Share Analysis
10.2.2. By Vehicle Type Market Share Analysis
10.2.3. By Country Market Share Analysis
10.2.3.1. Turkey Market Share Analysis
10.2.3.2. Iran Market Share Analysis
10.2.3.3. Saudi Arabia Market Share Analysis
10.2.3.4. UAE Market Share Analysis
10.2.3.5. Rest of Middle East & Africa Market Share Africa
10.3. Middle East & Africa: Country Analysis
10.3.1. Turkey Automotive Biometric Identification Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Technology Market Share Analysis
10.3.1.2.2. By Vehicle Type Market Share Analysis
10.3.2. Iran Automotive Biometric Identification Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Technology Market Share Analysis
10.3.2.2.2. By Vehicle Type Market Share Analysis
10.3.3. Saudi Arabia Automotive Biometric Identification Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Technology Market Share Analysis
10.3.3.2.2. By Vehicle Type Market Share Analysis
10.3.4. UAE Automotive Biometric Identification Market Outlook
10.3.4.1. Market Size & Forecast
10.3.4.1.1. By Value
10.3.4.2. Market Share & Forecast
10.3.4.2.1. By Technology Market Share Analysis
10.3.4.2.2. By Vehicle Type Market Share Analysis
11. SWOT Analysis
11.1. Strength
11.2. Weakness
11.3. Opportunities
11.4. Threats
12. Market Dynamics
12.1. Market Drivers
12.2. Market Challenges
13. Market Trends and Developments
14. Competitive Landscape
14.1. Company Profiles (Up to 10 Major Companies)
14.1.1. Synaptics Incorporated
14.1.1.1. Company Details
14.1.1.2. Key Product Offered
14.1.1.3. Financials (As Per Availability)
14.1.1.4. Recent Developments
14.1.1.5. Key Management Personnel
14.1.2. Fingerprint Cards AB
14.1.2.1. Company Details
14.1.2.2. Key Product Offered
14.1.2.3. Financials (As Per Availability)
14.1.2.4. Recent Developments
14.1.2.5. Key Management Personnel
14.1.3. Aware Inc.
14.1.3.1. Company Details
14.1.3.2. Key Product Offered
14.1.3.3. Financials (As Per Availability)
14.1.3.4. Recent Developments
14.1.3.5. Key Management Personnel
14.1.4. Cerence Inc. (Nuance Communications Inc.)
14.1.4.1. Company Details
14.1.4.2. Key Product Offered
14.1.4.3. Financials (As Per Availability)
14.1.4.4. Recent Developments
14.1.4.5. Key Management Personnel
14.1.5. Continental AG
14.1.5.1. Company Details
14.1.5.2. Key Product Offered
14.1.5.3. Financials (As Per Availability)
14.1.5.4. Recent Developments
14.1.5.5. Key Management Personnel
14.1.6. Sensory Inc.
14.1.6.1. Company Details
14.1.6.2. Key Product Offered
14.1.6.3. Financials (As Per Availability)
14.1.6.4. Recent Developments
14.1.6.5. Key Management Personnel
14.1.7. Shenzhen Goodix Technology Co. Ltd
14.1.7.1. Company Details
14.1.7.2. Key Product Offered
14.1.7.3. Financials (As Per Availability)
14.1.7.4. Recent Developments
14.1.7.5. Key Management Personnel
14.1.8. B-Secur Ltd
14.1.8.1. Company Details
14.1.8.2. Key Product Offered
14.1.8.3. Financials (As Per Availability)
14.1.8.4. Recent Developments
14.1.8.5. Key Management Personnel
14.1.9. EyeLock Inc.
14.1.9.1. Company Details
14.1.9.2. Key Product Offered
14.1.9.3. Financials (As Per Availability)
14.1.9.4. Recent Developments
14.1.9.5. Key Management Personnel
14.1.10. Precise Biometrics AB
14.1.10.1. Company Details
14.1.10.2. Key Product Offered
14.1.10.3. Financials (As Per Availability)
14.1.10.4. Recent Developments
14.1.10.5. Key Management Personnel
15. Strategic Recommendations
15.1. Key Focus Areas
15.1.1. Target Regions
15.1.2. Target By Technology
15.1.3. Target Vehicle Type
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      • We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.

        Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.

        For more information on PayU please visit: https://www.payu.pl/en/about-us

    • By Money Transfer
      • If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.

        With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.

  • Security
    • Website security
      • We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.

        Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.

    • Credit Card Security
      • We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.

        PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.

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