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Automotive Advertising Market By Type (Location Independent Advertising, Location-Based Advertising), By Product (Online Advertising, Traditional Media, Pre-Roll Advertisements, Others), By End-User (Automotive Groups, Automotive Dealerships, Others): Global Opportunity Analysis and Industry Forecast, 2023-2032
Market Report I 2024-03-01 I 250 Pages I Allied Market Research
Automotive advertising is defined as a marketing strategy that promotes cars, trucks, and other vehicles, along with the related components and accessories. This mode of advertising aims to convince individuals who are dealing in this market for a new or used vehicle to make a purchase decision. It targets both near-market audiences and in-market shoppers. Near-market audiences are shoppers who might be 3-6 months out from purchasing a car, while in-market shoppers are high-intent shoppers who are less than 3 months from purchasing a car. Further, automotive advertising activities are primarily undertaken by automotive companies, dealerships, and related businesses to promote their products and services to consumers. It often includes a wide range of advertising channels and strategies aimed at increasing brand awareness, driving sales, and influencing consumer purchasing decisions within the automotive industry.
In the ever-evolving landscape of the automotive industry, the continual growth in digital transformation has become a defining catalyst for innovation, efficiency, and consumer engagement. It facilitates automotive brands to reach a large target audience across multiple digital channels, including social media, search engines, and mobile apps. According to information from Google, about 95% of vehicle buyers utilize the web as one of their sources of information, with almost 60% of those searches coming from mobile devices. This implies that a simple website design helps customers gather ample information available through online sources. Further, automotive advertisers leverage digital marketing tactics, such as targeted advertising, retargeting, and influencer partnerships to engage consumers online. Thus, the rise in the level of digitalization through online sources is expected to fuel the growth of automotive advertising market across the globe.
Moreover, the widespread adoption of automotive advertising among original equipment manufacturers (OEMs) has emerged as a prime factor for boosting the growth opportunities of the automotive advertising market across the globe. Advertising serves as a strategic tool for automotive OEMs to differentiate their brand positioning, showcase product features, and innovations, and connect with target audiences in a crowded marketplace. In addition, OEMs employ analytics tools and metrics to track the performance of their advertising campaigns, including reach, engagement, conversions, and brand sentiment. They often utilize these insights to enhance campaign strategies, distribute budgets effectively, and upgrade messaging to improve and resonate with target audiences. These factors are projected to fuel the growth of the global automotive advertising market.
However, the budget constraint is expected to be a prime limiting factor for the growth of the automotive advertising market, as advertising and marketing costs in the automotive sector are finite, requiring cautious allocation and prioritization of resources. Increase in return on investment and efficiency while managing costs presents a considerable risk for automotive advertisers, which in turn obstructs market growth. In addition, compliance issues with stringent regulations and advertising standards further add complexities to advertising campaigns, especially in the global market, resulting in slowed down market growth.
The automotive advertising market is segmented into type, product, end user, and region. Depending on the type, it is categorized into location-independent advertising and location-based advertising. On the basis of product, it is divided into online advertising, traditional media, pre-roll advertisements, and others. By end user, it is fragmented into automotive groups, automotive dealerships, and others. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa.
Key players covered in the report includeAdpearance, Inc., CMB Automotive Marketing Limited, Force Marketing, Google LLC by Alphabet Inc., HigherVisibility, Microsoft Corporation, Meta Platforms, Inc., Omnicom Group Inc., Social Media 55, and Visarc. These companies have adopted strategies such as product launches, product development, and others to improve their market positioning.
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- Investment Opportunities
- Technology Trend Analysis
- Market share analysis of players by products/segments
- Regulatory Guidelines
- Strategic Recommedations
- Additional company profiles with specific to client's interest
- Additional country or region analysis- market size and forecast
- Criss-cross segment analysis- market size and forecast
- Expanded list for Company Profiles
- SWOT Analysis
Key Market Segments
By Type
- Location Independent Advertising
- Location-Based Advertising
By Product
- Online Advertising
- Traditional Media
- Pre-Roll Advertisements
- Others
By End-User
- Automotive Groups
- Automotive Dealerships
- Others
By Region
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Rest of Asia-Pacific
- Latin America
- Brazil
- Argentina
- Colombia
- Rest of Latin America
- Middle East and Africa
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest Of Middle East Africa
- Key Market Players
- CMB Automotive Marketing Limited
- Force Marketing
- Google LLC by Alphabet Inc.
- HigherVisibility
- Microsoft Corporation
- Meta Platforms, Inc.
- Omnicom Group Inc.
- Social Media 55
- Visarc
- Adpearance, Inc.
CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter's five forces analysis
3.4. Market dynamics
3.4.1. Drivers
3.4.2. Restraints
3.4.3. Opportunities
CHAPTER 4: AUTOMOTIVE ADVERTISING MARKET, BY TYPE
4.1. Overview
4.1.1. Market size and forecast
4.2. Location Independent Advertising
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Location-Based Advertising
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
CHAPTER 5: AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT
5.1. Overview
5.1.1. Market size and forecast
5.2. Online Advertising
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Traditional Media
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
5.4. Pre-Roll Advertisements
5.4.1. Key market trends, growth factors and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market share analysis by country
5.5. Others
5.5.1. Key market trends, growth factors and opportunities
5.5.2. Market size and forecast, by region
5.5.3. Market share analysis by country
CHAPTER 6: AUTOMOTIVE ADVERTISING MARKET, BY END-USER
6.1. Overview
6.1.1. Market size and forecast
6.2. Automotive Groups
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Automotive Dealerships
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
6.4. Others
6.4.1. Key market trends, growth factors and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market share analysis by country
CHAPTER 7: AUTOMOTIVE ADVERTISING MARKET, BY REGION
7.1. Overview
7.1.1. Market size and forecast By Region
7.2. North America
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast, by Type
7.2.3. Market size and forecast, by Product
7.2.4. Market size and forecast, by End-User
7.2.5. Market size and forecast, by country
7.2.5.1. U.S.
7.2.5.1.1. Market size and forecast, by Type
7.2.5.1.2. Market size and forecast, by Product
7.2.5.1.3. Market size and forecast, by End-User
7.2.5.2. Canada
7.2.5.2.1. Market size and forecast, by Type
7.2.5.2.2. Market size and forecast, by Product
7.2.5.2.3. Market size and forecast, by End-User
7.2.5.3. Mexico
7.2.5.3.1. Market size and forecast, by Type
7.2.5.3.2. Market size and forecast, by Product
7.2.5.3.3. Market size and forecast, by End-User
7.3. Europe
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast, by Type
7.3.3. Market size and forecast, by Product
7.3.4. Market size and forecast, by End-User
7.3.5. Market size and forecast, by country
7.3.5.1. UK
7.3.5.1.1. Market size and forecast, by Type
7.3.5.1.2. Market size and forecast, by Product
7.3.5.1.3. Market size and forecast, by End-User
7.3.5.2. Germany
7.3.5.2.1. Market size and forecast, by Type
7.3.5.2.2. Market size and forecast, by Product
7.3.5.2.3. Market size and forecast, by End-User
7.3.5.3. France
7.3.5.3.1. Market size and forecast, by Type
7.3.5.3.2. Market size and forecast, by Product
7.3.5.3.3. Market size and forecast, by End-User
7.3.5.4. Italy
7.3.5.4.1. Market size and forecast, by Type
7.3.5.4.2. Market size and forecast, by Product
7.3.5.4.3. Market size and forecast, by End-User
7.3.5.5. Rest of Europe
7.3.5.5.1. Market size and forecast, by Type
7.3.5.5.2. Market size and forecast, by Product
7.3.5.5.3. Market size and forecast, by End-User
7.4. Asia-Pacific
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by Type
7.4.3. Market size and forecast, by Product
7.4.4. Market size and forecast, by End-User
7.4.5. Market size and forecast, by country
7.4.5.1. China
7.4.5.1.1. Market size and forecast, by Type
7.4.5.1.2. Market size and forecast, by Product
7.4.5.1.3. Market size and forecast, by End-User
7.4.5.2. Japan
7.4.5.2.1. Market size and forecast, by Type
7.4.5.2.2. Market size and forecast, by Product
7.4.5.2.3. Market size and forecast, by End-User
7.4.5.3. India
7.4.5.3.1. Market size and forecast, by Type
7.4.5.3.2. Market size and forecast, by Product
7.4.5.3.3. Market size and forecast, by End-User
7.4.5.4. South Korea
7.4.5.4.1. Market size and forecast, by Type
7.4.5.4.2. Market size and forecast, by Product
7.4.5.4.3. Market size and forecast, by End-User
7.4.5.5. Rest of Asia-Pacific
7.4.5.5.1. Market size and forecast, by Type
7.4.5.5.2. Market size and forecast, by Product
7.4.5.5.3. Market size and forecast, by End-User
7.5. Latin America
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast, by Type
7.5.3. Market size and forecast, by Product
7.5.4. Market size and forecast, by End-User
7.5.5. Market size and forecast, by country
7.5.5.1. Brazil
7.5.5.1.1. Market size and forecast, by Type
7.5.5.1.2. Market size and forecast, by Product
7.5.5.1.3. Market size and forecast, by End-User
7.5.5.2. Argentina
7.5.5.2.1. Market size and forecast, by Type
7.5.5.2.2. Market size and forecast, by Product
7.5.5.2.3. Market size and forecast, by End-User
7.5.5.3. Colombia
7.5.5.3.1. Market size and forecast, by Type
7.5.5.3.2. Market size and forecast, by Product
7.5.5.3.3. Market size and forecast, by End-User
7.5.5.4. Rest of Latin America
7.5.5.4.1. Market size and forecast, by Type
7.5.5.4.2. Market size and forecast, by Product
7.5.5.4.3. Market size and forecast, by End-User
7.6. Middle East and Africa
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by Type
7.6.3. Market size and forecast, by Product
7.6.4. Market size and forecast, by End-User
7.6.5. Market size and forecast, by country
7.6.5.1. UAE
7.6.5.1.1. Market size and forecast, by Type
7.6.5.1.2. Market size and forecast, by Product
7.6.5.1.3. Market size and forecast, by End-User
7.6.5.2. Saudi Arabia
7.6.5.2.1. Market size and forecast, by Type
7.6.5.2.2. Market size and forecast, by Product
7.6.5.2.3. Market size and forecast, by End-User
7.6.5.3. South Africa
7.6.5.3.1. Market size and forecast, by Type
7.6.5.3.2. Market size and forecast, by Product
7.6.5.3.3. Market size and forecast, by End-User
7.6.5.4. Nigeria
7.6.5.4.1. Market size and forecast, by Type
7.6.5.4.2. Market size and forecast, by Product
7.6.5.4.3. Market size and forecast, by End-User
7.6.5.5. Rest Of Middle East & Africa
7.6.5.5.1. Market size and forecast, by Type
7.6.5.5.2. Market size and forecast, by Product
7.6.5.5.3. Market size and forecast, by End-User
CHAPTER 8: COMPETITIVE LANDSCAPE
8.1. Introduction
8.2. Top winning strategies
8.3. Product mapping of top 10 player
8.4. Competitive dashboard
8.5. Competitive heatmap
8.6. Top player positioning, 2022
CHAPTER 9: COMPANY PROFILES
9.1. Adpearance, Inc.
9.1.1. Company overview
9.1.2. Key executives
9.1.3. Company snapshot
9.1.4. Operating business segments
9.1.5. Product portfolio
9.1.6. Business performance
9.1.7. Key strategic moves and developments
9.2. CMB Automotive Marketing Limited
9.2.1. Company overview
9.2.2. Key executives
9.2.3. Company snapshot
9.2.4. Operating business segments
9.2.5. Product portfolio
9.2.6. Business performance
9.2.7. Key strategic moves and developments
9.3. Force Marketing
9.3.1. Company overview
9.3.2. Key executives
9.3.3. Company snapshot
9.3.4. Operating business segments
9.3.5. Product portfolio
9.3.6. Business performance
9.3.7. Key strategic moves and developments
9.4. Google LLC by Alphabet Inc.
9.4.1. Company overview
9.4.2. Key executives
9.4.3. Company snapshot
9.4.4. Operating business segments
9.4.5. Product portfolio
9.4.6. Business performance
9.4.7. Key strategic moves and developments
9.5. HigherVisibility
9.5.1. Company overview
9.5.2. Key executives
9.5.3. Company snapshot
9.5.4. Operating business segments
9.5.5. Product portfolio
9.5.6. Business performance
9.5.7. Key strategic moves and developments
9.6. Microsoft Corporation
9.6.1. Company overview
9.6.2. Key executives
9.6.3. Company snapshot
9.6.4. Operating business segments
9.6.5. Product portfolio
9.6.6. Business performance
9.6.7. Key strategic moves and developments
9.7. Meta Platforms, Inc.
9.7.1. Company overview
9.7.2. Key executives
9.7.3. Company snapshot
9.7.4. Operating business segments
9.7.5. Product portfolio
9.7.6. Business performance
9.7.7. Key strategic moves and developments
9.8. Omnicom Group Inc.
9.8.1. Company overview
9.8.2. Key executives
9.8.3. Company snapshot
9.8.4. Operating business segments
9.8.5. Product portfolio
9.8.6. Business performance
9.8.7. Key strategic moves and developments
9.9. Social Media 55
9.9.1. Company overview
9.9.2. Key executives
9.9.3. Company snapshot
9.9.4. Operating business segments
9.9.5. Product portfolio
9.9.6. Business performance
9.9.7. Key strategic moves and developments
9.10. Visarc
9.10.1. Company overview
9.10.2. Key executives
9.10.3. Company snapshot
9.10.4. Operating business segments
9.10.5. Product portfolio
9.10.6. Business performance
9.10.7. Key strategic moves and developments
LIST OF TABLES
TABLE 01. GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 02. AUTOMOTIVE ADVERTISING MARKET FOR LOCATION INDEPENDENT ADVERTISING, BY REGION, 2022-2032 ($MILLION)
TABLE 03. AUTOMOTIVE ADVERTISING MARKET FOR LOCATION-BASED ADVERTISING, BY REGION, 2022-2032 ($MILLION)
TABLE 04. GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 05. AUTOMOTIVE ADVERTISING MARKET FOR ONLINE ADVERTISING, BY REGION, 2022-2032 ($MILLION)
TABLE 06. AUTOMOTIVE ADVERTISING MARKET FOR TRADITIONAL MEDIA, BY REGION, 2022-2032 ($MILLION)
TABLE 07. AUTOMOTIVE ADVERTISING MARKET FOR PRE-ROLL ADVERTISEMENTS, BY REGION, 2022-2032 ($MILLION)
TABLE 08. AUTOMOTIVE ADVERTISING MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
TABLE 09. GLOBAL AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 10. AUTOMOTIVE ADVERTISING MARKET FOR AUTOMOTIVE GROUPS, BY REGION, 2022-2032 ($MILLION)
TABLE 11. AUTOMOTIVE ADVERTISING MARKET FOR AUTOMOTIVE DEALERSHIPS, BY REGION, 2022-2032 ($MILLION)
TABLE 12. AUTOMOTIVE ADVERTISING MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
TABLE 13. AUTOMOTIVE ADVERTISING MARKET, BY REGION, 2022-2032 ($MILLION)
TABLE 14. NORTH AMERICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 15. NORTH AMERICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 16. NORTH AMERICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 17. NORTH AMERICA AUTOMOTIVE ADVERTISING MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 18. U.S. AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 19. U.S. AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 20. U.S. AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 21. CANADA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 22. CANADA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 23. CANADA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 24. MEXICO AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 25. MEXICO AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 26. MEXICO AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 27. EUROPE AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 28. EUROPE AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 29. EUROPE AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 30. EUROPE AUTOMOTIVE ADVERTISING MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 31. UK AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 32. UK AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 33. UK AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 34. GERMANY AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 35. GERMANY AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 36. GERMANY AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 37. FRANCE AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 38. FRANCE AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 39. FRANCE AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 40. ITALY AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 41. ITALY AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 42. ITALY AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 43. REST OF EUROPE AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 44. REST OF EUROPE AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 45. REST OF EUROPE AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 46. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 47. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 48. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 49. ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 50. CHINA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 51. CHINA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 52. CHINA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 53. JAPAN AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 54. JAPAN AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 55. JAPAN AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 56. INDIA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 57. INDIA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 58. INDIA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 59. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 60. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 61. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 62. REST OF ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 63. REST OF ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 64. REST OF ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 65. LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 66. LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 67. LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 68. LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 69. BRAZIL AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 70. BRAZIL AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 71. BRAZIL AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 72. ARGENTINA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 73. ARGENTINA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 74. ARGENTINA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 75. COLOMBIA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 76. COLOMBIA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 77. COLOMBIA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 78. REST OF LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 79. REST OF LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 80. REST OF LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 81. MIDDLE EAST AND AFRICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 82. MIDDLE EAST AND AFRICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 83. MIDDLE EAST AND AFRICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 84. MIDDLE EAST AND AFRICA AUTOMOTIVE ADVERTISING MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 85. UAE AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 86. UAE AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 87. UAE AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 88. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 89. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 90. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 91. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 92. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 93. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 94. NIGERIA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 95. NIGERIA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 96. NIGERIA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 97. REST OF MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 98. REST OF MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022-2032 ($MILLION)
TABLE 99. REST OF MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 100. ADPEARANCE, INC.: KEY EXECUTIVES
TABLE 101. ADPEARANCE, INC.: COMPANY SNAPSHOT
TABLE 102. ADPEARANCE, INC.: PRODUCT SEGMENTS
TABLE 103. ADPEARANCE, INC.: SERVICE SEGMENTS
TABLE 104. ADPEARANCE, INC.: PRODUCT PORTFOLIO
TABLE 105. ADPEARANCE, INC.: KEY STRATERGIES
TABLE 106. CMB AUTOMOTIVE MARKETING LIMITED: KEY EXECUTIVES
TABLE 107. CMB AUTOMOTIVE MARKETING LIMITED: COMPANY SNAPSHOT
TABLE 108. CMB AUTOMOTIVE MARKETING LIMITED: PRODUCT SEGMENTS
TABLE 109. CMB AUTOMOTIVE MARKETING LIMITED: SERVICE SEGMENTS
TABLE 110. CMB AUTOMOTIVE MARKETING LIMITED: PRODUCT PORTFOLIO
TABLE 111. CMB AUTOMOTIVE MARKETING LIMITED: KEY STRATERGIES
TABLE 112. FORCE MARKETING: KEY EXECUTIVES
TABLE 113. FORCE MARKETING: COMPANY SNAPSHOT
TABLE 114. FORCE MARKETING: PRODUCT SEGMENTS
TABLE 115. FORCE MARKETING: SERVICE SEGMENTS
TABLE 116. FORCE MARKETING: PRODUCT PORTFOLIO
TABLE 117. FORCE MARKETING: KEY STRATERGIES
TABLE 118. GOOGLE LLC BY ALPHABET INC.: KEY EXECUTIVES
TABLE 119. GOOGLE LLC BY ALPHABET INC.: COMPANY SNAPSHOT
TABLE 120. GOOGLE LLC BY ALPHABET INC.: PRODUCT SEGMENTS
TABLE 121. GOOGLE LLC BY ALPHABET INC.: SERVICE SEGMENTS
TABLE 122. GOOGLE LLC BY ALPHABET INC.: PRODUCT PORTFOLIO
TABLE 123. GOOGLE LLC BY ALPHABET INC.: KEY STRATERGIES
TABLE 124. HIGHERVISIBILITY: KEY EXECUTIVES
TABLE 125. HIGHERVISIBILITY: COMPANY SNAPSHOT
TABLE 126. HIGHERVISIBILITY: PRODUCT SEGMENTS
TABLE 127. HIGHERVISIBILITY: SERVICE SEGMENTS
TABLE 128. HIGHERVISIBILITY: PRODUCT PORTFOLIO
TABLE 129. HIGHERVISIBILITY: KEY STRATERGIES
TABLE 130. MICROSOFT CORPORATION: KEY EXECUTIVES
TABLE 131. MICROSOFT CORPORATION: COMPANY SNAPSHOT
TABLE 132. MICROSOFT CORPORATION: PRODUCT SEGMENTS
TABLE 133. MICROSOFT CORPORATION: SERVICE SEGMENTS
TABLE 134. MICROSOFT CORPORATION: PRODUCT PORTFOLIO
TABLE 135. MICROSOFT CORPORATION: KEY STRATERGIES
TABLE 136. META PLATFORMS, INC.: KEY EXECUTIVES
TABLE 137. META PLATFORMS, INC.: COMPANY SNAPSHOT
TABLE 138. META PLATFORMS, INC.: PRODUCT SEGMENTS
TABLE 139. META PLATFORMS, INC.: SERVICE SEGMENTS
TABLE 140. META PLATFORMS, INC.: PRODUCT PORTFOLIO
TABLE 141. META PLATFORMS, INC.: KEY STRATERGIES
TABLE 142. OMNICOM GROUP INC.: KEY EXECUTIVES
TABLE 143. OMNICOM GROUP INC.: COMPANY SNAPSHOT
TABLE 144. OMNICOM GROUP INC.: PRODUCT SEGMENTS
TABLE 145. OMNICOM GROUP INC.: SERVICE SEGMENTS
TABLE 146. OMNICOM GROUP INC.: PRODUCT PORTFOLIO
TABLE 147. OMNICOM GROUP INC.: KEY STRATERGIES
TABLE 148. SOCIAL MEDIA 55: KEY EXECUTIVES
TABLE 149. SOCIAL MEDIA 55: COMPANY SNAPSHOT
TABLE 150. SOCIAL MEDIA 55: PRODUCT SEGMENTS
TABLE 151. SOCIAL MEDIA 55: SERVICE SEGMENTS
TABLE 152. SOCIAL MEDIA 55: PRODUCT PORTFOLIO
TABLE 153. SOCIAL MEDIA 55: KEY STRATERGIES
TABLE 154. VISARC: KEY EXECUTIVES
TABLE 155. VISARC: COMPANY SNAPSHOT
TABLE 156. VISARC: PRODUCT SEGMENTS
TABLE 157. VISARC: SERVICE SEGMENTS
TABLE 158. VISARC: PRODUCT PORTFOLIO
TABLE 159. VISARC: KEY STRATERGIES
LIST OF FIGURES
FIGURE 01. AUTOMOTIVE ADVERTISING MARKET, 2022-2032
FIGURE 02. SEGMENTATION OF AUTOMOTIVE ADVERTISING MARKET,2022-2032
FIGURE 03. TOP IMPACTING FACTORS IN AUTOMOTIVE ADVERTISING MARKET
FIGURE 04. TOP INVESTMENT POCKETS IN AUTOMOTIVE ADVERTISING MARKET (2023-2032)
FIGURE 05. BARGAINING POWER OF SUPPLIERS
FIGURE 06. BARGAINING POWER OF BUYERS
FIGURE 07. THREAT OF SUBSTITUTION
FIGURE 08. THREAT OF SUBSTITUTION
FIGURE 09. COMPETITIVE RIVALRY
FIGURE 10. GLOBAL AUTOMOTIVE ADVERTISING MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES
FIGURE 11. AUTOMOTIVE ADVERTISING MARKET, BY TYPE, 2022 AND 2032(%)
FIGURE 12. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR LOCATION INDEPENDENT ADVERTISING, BY COUNTRY 2022 AND 2032(%)
FIGURE 13. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR LOCATION-BASED ADVERTISING, BY COUNTRY 2022 AND 2032(%)
FIGURE 14. AUTOMOTIVE ADVERTISING MARKET, BY PRODUCT, 2022 AND 2032(%)
FIGURE 15. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR ONLINE ADVERTISING, BY COUNTRY 2022 AND 2032(%)
FIGURE 16. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR TRADITIONAL MEDIA, BY COUNTRY 2022 AND 2032(%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR PRE-ROLL ADVERTISEMENTS, BY COUNTRY 2022 AND 2032(%)
FIGURE 18. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR OTHERS, BY COUNTRY 2022 AND 2032(%)
FIGURE 19. AUTOMOTIVE ADVERTISING MARKET, BY END-USER, 2022 AND 2032(%)
FIGURE 20. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR AUTOMOTIVE GROUPS, BY COUNTRY 2022 AND 2032(%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR AUTOMOTIVE DEALERSHIPS, BY COUNTRY 2022 AND 2032(%)
FIGURE 22. COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE ADVERTISING MARKET FOR OTHERS, BY COUNTRY 2022 AND 2032(%)
FIGURE 23. AUTOMOTIVE ADVERTISING MARKET BY REGION, 2022 AND 2032(%)
FIGURE 24. U.S. AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 25. CANADA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 26. MEXICO AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 27. UK AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 28. GERMANY AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 29. FRANCE AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 30. ITALY AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 31. REST OF EUROPE AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 32. CHINA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 33. JAPAN AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 34. INDIA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 35. SOUTH KOREA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 36. REST OF ASIA-PACIFIC AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 37. BRAZIL AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 38. ARGENTINA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 39. COLOMBIA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 40. REST OF LATIN AMERICA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 41. UAE AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 42. SAUDI ARABIA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 43. SOUTH AFRICA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 44. NIGERIA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 45. REST OF MIDDLE EAST & AFRICA AUTOMOTIVE ADVERTISING MARKET, 2022-2032 ($MILLION)
FIGURE 46. TOP WINNING STRATEGIES, BY YEAR
FIGURE 47. TOP WINNING STRATEGIES, BY DEVELOPMENT
FIGURE 48. TOP WINNING STRATEGIES, BY COMPANY
FIGURE 49. PRODUCT MAPPING OF TOP 10 PLAYERS
FIGURE 50. COMPETITIVE DASHBOARD
FIGURE 51. COMPETITIVE HEATMAP: AUTOMOTIVE ADVERTISING MARKET
FIGURE 52. TOP PLAYER POSITIONING, 2022
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