Australia Veterinary Healthcare - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031)
Market Report I 2026-02-09 I 78 Pages I Mordor Intelligence
Australia Veterinary Healthcare Market Analysis
The Australia veterinary healthcare market was valued at USD 1.09 billion in 2025 and estimated to grow from USD 1.17 billion in 2026 to reach USD 1.66 billion by 2031, at a CAGR of 7.26% during the forecast period (2026-2031). The current market size reflects sustained expenditure growth on animal health products and services, while the projected CAGR highlights the resilience of the Australia veterinary healthcare market despite workforce and cost pressures. Key momentum builders include a triple-digit surge in annual pet spending, rising biosecurity outlays, and expanding livestock exports that collectively widen the revenue base for therapeutics, diagnostics, and ancillary services. Consolidation among corporate practice groups is reshaping competitive intensity, and technology adoption-most notably AI-enabled diagnostics-is shortening decision times and creating new service lines. Government funding for novel vaccines, alongside insurance penetration gains, underpins both preventive care adoption and market opportunity recognition across urban and rural settings.
Australia Veterinary Healthcare Market Trends and Insights
Rising Animal Health Expenditure
Annual pet outlays have soared to USD 33 billion, nearly triple 2019 levels, confirming a deepening human-animal bond that supports premium medical, surgical, and preventive services. Owners increasingly authorize procedures that cost over USD 10,000, prompting clinic investment in advanced equipment and specialty staffing. This spending reliability encourages capital allocation toward imaging suites, endoscopy units, and regenerative therapies. Parallel growth in insurance enrollment improves affordability for high-ticket interventions and balances clinic revenue cycles. The Australia veterinary healthcare market therefore benefits from recurrent, diversified spend streams that raise baseline demand.
Growth In Livestock Export Industry
Livestock exports generate USD 67 billion per year and sustain 428,000 jobs, compelling producers to engage veterinarians for continuous surveillance, certification, and emergency preparedness. Fear of foot-and-mouth disease, with modeled losses of USD 80 billion, elevates the value placed on vaccination and diagnostic regimes. Breakthroughs in mRNA vaccine research position Australia as both a user and supplier of novel biologics, adding an exportable pharmaceutical dimension to the Australia veterinary healthcare market.
High Cost of Veterinary Services
Clinic prices climb more than 8% per year, driven by equipment amortization, compliance overhead, and staff retention costs. Budget-constrained owners delay care, weakening preventive uptake and shifting volume toward emergency interventions. Overdiagnosis narratives in mainstream media erode trust and intensify price sensitivity. This pressure caps upside in some localities of the Australia veterinary healthcare market even as aggregate spend rises.
Other drivers and restraints analyzed in the detailed report include:
Increasing Pet Ownership & UrbanizationAdvancements In Veterinary TechnologiesShortage Of Skilled Veterinary Workforce
For complete list of drivers and restraints, kindly check the Table Of Contents.
Segment Analysis
Therapeutics contributed 60.58% to 2025 revenue as vaccines, parasiticides, and anti-infectives formed the backbone of clinical interventions. Government funding for avian influenza preparedness and world-first livestock mRNA projects boosts vaccine demand. Parasiticide uptake remains robust due to outdoor pet lifestyles, and antimicrobial stewardship programs guide prudent anti-infective use. In contrast, diagnostics posted only a modest base in 2025 yet display a 7.31% CAGR through 2031, signaling a pivot toward early disease recognition and wellness screening. Immunoassay kits dominate the Australia veterinary healthcare market size for diagnostics, and AI image analysis platforms create subscription revenue streams for early adopters. Consequently, therapeutics will maintain volume leadership, but diagnostics will shape margin expansion strategies for providers across the Australia veterinary healthcare market.
Diagnostics growth also stems from practice conversion to POC devices that allow same-day decision-making and client reassurance. Molecular assays detecting zoonotic agents fit national biosecurity objectives and attract cost-sharing grants. Bundled wellness plans incorporating annual screening lock in client loyalty and stabilize cash flow. Together, these dynamics illustrate how preventive paradigms are remolding product mix in the Australia veterinary healthcare market.
Dogs and cats secured a 44.28% share in 2025, benefiting from urban humanization trends and growing insurance coverage that finances complex care regimens. Specialty services such as oncology and orthopedics push average transaction values higher. Nonetheless, poultry registers the quickest growth at an 8.21% CAGR, tied to export expansion and strict international health standards. Avian producers require continuous surveillance, vaccination, and certification, channeling revenue toward biologics and diagnostics. The Australia veterinary healthcare market share for livestock overall rises as producers preempt economic shock from disease outbreaks.
Equine medicine retains a high-value niche linked to racing, while aquaculture opens incremental upside through vaccine innovation targeting Iridoviridae. Sheep and goats remain underserved, offering white-space potential for practices developing small-ruminant expertise. Broadly, companion animal volume sustains core demand, and poultry ensures incremental lift, maintaining balance in the Australia veterinary healthcare market.
The Australia Veterinary Healthcare Market Report is Segmented by Product (Therapeutics, Diagnostics, Veterinary Services), Animal Type (Companion Animals, Livestock Animals), Route of Administration (Parenteral, Oral), End User (Veterinary Hospitals, Veterinary Clinics, Retail Pharmacies, E-Commerce, On-Farm Delivery), and Geography. The Market Forecasts are Provided in Terms of Value (USD).
List of Companies Covered in this Report:
Zoetis MSD Animal Health (Merck & Co.) Elanco Boehringer Ingelheim Virbac Ceva Vetoquinol IDEXX Chemvet Australia Jurox Sypharma Luoda Pharma QBiotics Group Ltd Abbey Animal Health Greencross Ltd Apiam Animal Health Ltd Im3 Pty Ltd Neogen Australasia Henry Schein Animal Health National Veterinary Care (NVC) Delvet Pty Ltd
Additional Benefits:
The market estimate (ME) sheet in Excel format
3 months of analyst support
1 Introduction
1.1 Study Assumptions & Market Definition
1.2 Scope of the Study
2 Research Methodology
3 Executive Summary
4 Market Landscape
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising Animal Health Expenditure
4.2.2 Growth in Livestock Export Industry
4.2.3 Increasing Pet Ownership & Urbanization
4.2.4 Advancements in Veterinary Technologies
4.2.5 Government Biosecurity Initiatives
4.2.6 Expansion of Pet Insurance Coverage
4.3 Market Restraints
4.3.1 High Cost of Veterinary Services
4.3.2 Stringent Regulatory Approval Processes
4.3.3 Shortage of Skilled Veterinary Workforce
4.3.4 Proliferation of Counterfeit Animal Medicines
4.4 Regulatory Landscape
4.5 Porter's Five Forces Analysis
4.5.1 Threat Of New Entrants
4.5.2 Bargaining Power Of Buyers
4.5.3 Bargaining Power Of Suppliers
4.5.4 Threat Of Substitutes
4.5.5 Intensity Of Competitive Rivalry
5 Market Size & Growth Forecasts (Value, USD)
5.1 By Product
5.1.1 Therapeutics
5.1.1.1 Vaccines
5.1.1.2 Parasiticides
5.1.1.3 Anti-Infectives
5.1.1.4 Medical Feed Additives
5.1.1.5 Other Therapeutics
5.1.2 Diagnostics
5.1.2.1 Immunodiagnostic Tests
5.1.2.2 Molecular Diagnostics
5.1.2.3 Diagnostic Imaging
5.1.2.4 Clinical Chemistry
5.1.2.5 Point-Of-Care Testing Devices
5.2 By Animal Type
5.2.1 Other Diagnostics
5.2.2 Dogs & Cats
5.2.3 Horses
5.2.4 Ruminants
5.2.5 Swine
5.2.6 Poultry
5.2.7 Other Animal Types
5.3 By Route Of Administration
5.3.1 Oral
5.3.2 Parenteral
5.3.3 Topical
5.3.4 Other Route of Administrations
5.4 By End User
5.4.1 Veterinary Hospitals & Clinics
5.4.2 Reference Laboratories
5.4.3 Point-Of-Care / In-House Testing Settings
5.4.4 Academic & Research Institutes
6 Competitive Landscape
6.1 Market Concentration
6.2 Market Share Analysis
6.3 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products & Services, Recent Developments)
6.3.1 Zoetis Inc.
6.3.2 MSD Animal Health (Merck & Co.)
6.3.3 Elanco Animal Health
6.3.4 Boehringer Ingelheim Animal Health
6.3.5 Virbac
6.3.6 Ceva Animal Health Pty Ltd
6.3.7 Vetoquinol SA
6.3.8 IDEXX Laboratories
6.3.9 Chemvet Australia Pty Ltd
6.3.10 Jurox Pty Ltd
6.3.11 Sypharma Pty Ltd
6.3.12 Luoda Pharma Pty Ltd
6.3.13 QBiotics Group Ltd
6.3.14 Abbey Animal Health Pty Ltd
6.3.15 Greencross Ltd
6.3.16 Apiam Animal Health Ltd
6.3.17 Im3 Pty Ltd
6.3.18 Neogen Australasia
6.3.19 Henry Schein Animal Health
6.3.20 National Veterinary Care (NVC)
6.3.21 Delvet Pty Ltd
7 Market Opportunities & Future Outlook
7.1 White-Space & Unmet-Need Assessment
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