Please Wait.....
Report
Australia Ready-To-Eat Food Market By Category (Instant Breakfast/Cereals, Instant Soups and Snacks, Baked Goods, Meat/Poultry, Others), By Application (Residential, Food Service, Institutional), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Stores, Online, Offline), By Region, Competition Forecast & Opportunities, 2020-2030F
Market Report I 2025-04-25 I 82 Pages I TechSci Research
Market Overview
The Australia Ready-To-Eat (RTE) Food Market was valued at USD 1.67 Billion in 2024 and is projected to reach USD 2.12 Billion by 2030, growing at a CAGR of 4.12% during the forecast period. The market is expanding steadily due to increasing consumer demand for convenience-oriented food products that require minimal preparation. The rise of companies such as Lite n Easy and YouFoodz, offering frozen or chilled chef-prepared meals delivered directly to consumers, reflects this trend. Supermarkets have broadened their RTE offerings in response to changing lifestyle patterns. Meanwhile, multinational food companies are investing in R&D to enhance nutritional quality and flavor, aiming to attract health-conscious buyers seeking quick yet wholesome meals.
Key Market Drivers
Growing Demand for Convenience and Busy Lifestyles
The accelerating pace of life in Australia has significantly contributed to the popularity of ready-to-eat foods. With more households featuring dual-income earners and a notable rise in part-time and full-time employment, consumers are increasingly opting for quick meal solutions that fit into their demanding schedules. As of February 2025, Australia recorded over 10 million full-time and 4.5 million part-time workers. RTE food products such as microwaveable meals, frozen dinners, and prepared snacks offer time-saving benefits without compromising on flavor or variety. The rising influence of global cuisines has spurred the availability of diverse RTE options, while the growth in single-person households and smaller families has boosted demand for portion-controlled formats. These trends continue to fuel the shift toward convenient, flexible meal options that align with modern urban living.
Key Market Challenges
High Competition and Market Saturation
Intense competition is a key hurdle in the Australia ready-to-eat food market. Dominated by retail giants such as Woolworths, Coles, and Aldi, the landscape presents challenges for emerging and smaller brands attempting to gain shelf space and consumer recognition. The saturation of RTE product lines in supermarkets has made differentiation increasingly difficult, placing pressure on manufacturers to innovate in areas such as flavor profiles, nutritional benefits, and packaging formats. Additionally, the rise of affordable private-label products intensifies pricing competition. The increasing popularity of food delivery services and meal kits has further diversified consumer choices, compelling traditional RTE food manufacturers to evolve continuously to retain market relevance.
Key Market Trends
Growing Demand for Health-Conscious and Clean-Label Products
Health-focused consumption patterns are reshaping the RTE food sector in Australia. Shoppers are more attentive to ingredient transparency and nutritional value, driving demand for clean-label products free from artificial additives and preservatives. There is also a growing preference for plant-based and high-protein RTE options featuring ingredients like quinoa, legumes, leafy greens, and whole grains. Functional RTE offerings enriched with superfoods or probiotics are gaining popularity for their added health benefits. As consumers seek convenient yet nourishing food options, brands are innovating to create meals that satisfy wellness goals without sacrificing taste or convenience. This trend is encouraging product reformulations and sustainable packaging practices across the market.
Key Market Players
- Nestle SA (Lean Cuisine)
- H.J. Heinz Company Australia Limited (Kraft Heinz)
- Coles Group Limited (Coles Kitchen)
- My Muscle Chef Pty Ltd
- Beak & Johnston Holdings Pty Ltd
- Conagra Brands, Inc. (Healthy Choice)
- The Dinner Ladies Pty. Ltd
- Meatopia Pty Ltd (Meatsmith)
- Youfoodz Holdings Pty Limited
- Lite n' Easy Pty Ltd
Report Scope:
In this report, the Australia Ready-To-Eat Food Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
- Australia Ready-To-Eat Food Market, By Category:
o Instant Breakfast/Cereals
o Instant Soups and Snacks
o Baked Goods
o Meat/Poultry
o Others
- Australia Ready-To-Eat Food Market, By Application:
o Residential
o Food Service
o Institutional
- Australia Ready-To-Eat Food Market, By Distribution Channel:
o Supermarkets/Hypermarkets
o Departmental Stores
o Convenience Stores
o Online
o Offline
- Australia Ready-To-Eat Food Market, By Region:
o New South Wales
o Victoria
o Queensland
o South Australia
o Western Australia
o Tasmania
o Northern Territory
Competitive Landscape
Company Profiles: Detailed analysis of the major companies presents in the Australia Ready-To-Eat Food Market.
Available Customizations:
Australia Ready-To-Eat Food Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).
1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Methodology Landscape
2.2. Objective of the Study
2.3. Baseline Methodology
2.4. Formulation of the Scope
2.5. Assumptions and Limitations
2.6. Sources of Research
2.7. Approach for the Market Study
2.8. Methodology Followed for Calculation of Market Size & Market Shares
2.9. Forecasting Methodology
3. Executive Summary
3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions
3.5. Overview of Market Drivers, Challenges, and Trends
4. Voice of Customer
4.1. Brand Awareness
4.2. Factor Influencing Availing Decision
5. Australia Ready-To-Eat Food Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Category (Instant Breakfast/Cereals, Instant Soups and Snacks, Baked Goods, Meat/Poultry, Others)
5.2.2. By Application (Residential, Food Service, Institutional)
5.2.3. By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Convenience Stores, Online, Offline)
5.2.4. By Region
5.2.5. By Company (2024)
5.3. Market Map
6. Australia Instant Breakfast/Cereals Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Application
6.2.2. By Distribution Channel
7. Australia Instant Soups and Snacks Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Application
7.2.2. By Distribution Channel
8. Australia Meat/Poultry Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Application
8.2.2. By Distribution Channel
9. Australia Baked Goods Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Application
9.2.2. By Distribution Channel
10. Market Dynamics
10.1. Drivers
10.2. Challenges
11. Market Trends & Developments
11.1. Merger & Acquisition (If Any)
11.2. Product Launches (If Any)
11.3. Recent Developments
12. Porters Five Forces Analysis
12.1. Competition in the Industry
12.2. Potential of New Entrants
12.3. Power of Suppliers
12.4. Power of Customers
12.5. Threat of Substitute Products
13. Australia Economic Profile
14. Policy & Regulatory Landscape
15. Competitive Landscape
15.1. Company Profiles
15.1.1. Nestle SA (Lean Cuisine)
15.1.1.1. Business Overview
15.1.1.2. Company Snapshot
15.1.1.3. Products & Services
15.1.1.4. Financials (As Per Availability)
15.1.1.5. Key Market Focus & Geographical Presence
15.1.1.6. Recent Developments
15.1.1.7. Key Management Personnel
15.1.2. H.J. Heinz Company Australia Limited (Kraft Heinz)
15.1.3. Coles Group Limited (Coles Kitchen)
15.1.4. My Muscle Chef Pty Ltd
15.1.5. Beak & Johnston Holdings Pty Ltd
15.1.6. Conagra Brands, Inc. (Healthy Choice)
15.1.7. The Dinner Ladies Pty. Ltd
15.1.8. Meatopia Pty Ltd (Meatsmith)
15.1.9. Youfoodz Holdings Pty Limited
15.1.10. Lite n' Easy Pty Ltd
16. Strategic Recommendations
17. About Us & Disclaimer
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security