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Report
Alcoholic Beverages Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Market Report I 2023-05-29 I 142 Pages I IMARC Group
Market Overview:
The global alcoholic beverages market size reached US$ 1,537.3 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 1,805.9 Billion by 2028, exhibiting a growth rate (CAGR) of 2.94% during 2023-2028.
An alcoholic beverage is a drink that is made by mixing ethanol with fermented fruits, grains and sugar. Wines and ciders are made using a fermented fruit base, while beers and spirits are manufactured by fermenting barley and rye respectively. The alcoholic content and flavor of the beverage are affected by how long it is stored to age and the container in which it is fermented. Alcoholic beverages are widely consumed as rejuvenating and recreational drinks.
Innovations and advancements in the manufacturing of vodka, flavored wine, beer and cocktail, coupled with the changing lifestyles of consumers, their beverage preferences, and increase in the number of breweries and wineries worldwide are aiding the growth of the market. Additionally, the demand for premium and super-premium alcoholic beverages is growing at a significant rate across both developed and emerging economies. The growing trend of socializing and mid-week/weekend parties among young and working professionals has also positively influenced the market. With increasing urbanization, premium beverages are now being associated with class and sophistication that has resulted in consumers looking for unique and innovative drinking experiences. This has led to a rising inclination towards experimentation with different varieties of flavored alcohols and mixed beverages. Furthermore, factors such as growth in the food and beverage industry, rising rate of social media and internet penetration, and improving distribution and retail channels are also contributing to the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global alcoholic beverages market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on category, alcoholic content, flavour, packaging type and distribution channel.
Breakup by Category:
Beer
Wine
Still Light Wine
Sparkling Wine
Spirits
Baijiu
Vodka
Whiskey
Rum
Liqueurs
Gin
Tequila
Others
Breakup by Alcoholic Content:
High
Medium
Low
Breakup by Flavour:
Unflavoured
Flavoured
Breakup by Packaging Type:
Glass Bottles
Tins
Plastic Bottles
Others
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
On-Trade
Specialist Retailers
Online
Convenience Stores
Others
Breakup by Region:
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Anheuser-Busch InBev SA/NV, MillerCoors (Molson Coors Brewing Company), Heineken Holdings N.V., Carlsberg Breweries A/S, Diageo plc, Bacardi & Company Limited, Olvi Oyj, Tsingtao Brewery Company Limited, Beijing Yanjing Brewery Co. Ltd., Kirin Holdings Company, Limited, etc.
Key Questions Answered in This Report:
What was the size of the global alcoholic beverages market in 2022?
What is the expected growth rate of the global alcoholic beverages market during 2023-2028?
What has been the impact of COVID-19 on the global alcoholic beverages market?
What are the key factors driving the global alcoholic beverages market?
What is the breakup of the global alcoholic beverages market based on the category?
What is the breakup of the global alcoholic beverages market based on the distribution channel?
What are the key regions in the global alcoholic beverages market?
Who are the key players/companies in the global alcoholic beverages market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Alcoholic Beverages Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Category
5.5 Market Breakup by Alcoholic Content
5.6 Market Breakup by Flavour
5.7 Market Breakup by Packaging Type
5.8 Market Breakup by Distribution Channel
5.9 Market Breakup by Region
5.10 Market Forecast
6 Market Breakup by Category
6.1 Beer
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Wine
6.2.1 Market Trends
6.2.2 Market Breakup by Type
6.2.2.1 Still Light Wine
6.2.2.1.1 Market Trends
6.2.2.1.2 Market Forecast
6.2.2.2 Sparkling Wine
6.2.2.2.1 Market Trends
6.2.2.2.2 Market Forecast
6.2.3 Market Forecast
6.3 Spirits
6.3.1 Market Trends
6.3.2 Market Breakup by Type
6.3.2.1 Baijiu
6.3.2.1.1 Market Trends
6.3.2.1.2 Market Forecast
6.3.2.2 Vodka
6.3.2.2.1 Market Trends
6.3.2.2.2 Market Forecast
6.3.2.3 Whiskey
6.3.2.3.1 Market Trends
6.3.2.3.2 Market Forecast
6.3.2.4 Rum
6.3.2.4.1 Market Trends
6.3.2.4.2 Market Forecast
6.3.2.5 Liqueurs
6.3.2.5.1 Market Trends
6.3.2.5.2 Market Forecast
6.3.2.6 Gin
6.3.2.6.1 Market Trends
6.3.2.6.2 Market Forecast
6.3.2.7 Tequila
6.3.2.7.1 Market Trends
6.3.2.7.2 Market Forecast
6.3.2.8 Others
6.3.2.8.1 Market Trends
6.3.2.8.2 Market Forecast
6.3.3 Market Forecast
7 Market Breakup by Alcoholic Content
7.1 High
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Medium
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Low
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Flavour
8.1 Unflavoured
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Flavoured
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Packaging Type
9.1 Glass Bottles
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Tins
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Plastic Bottles
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Supermarkets and Hypermarkets
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 On-Trade
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Specialist Retailers
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Online
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Convenience Stores
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 Others
10.6.1 Market Trends
10.6.2 Market Forecast
11 Market Breakup by Region
11.1 Europe
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 North America
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Asia Pacific
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Middle East and Africa
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Latin America
11.5.1 Market Trends
11.5.2 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porter's Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
15.1 Price Indicators
15.2 Price Structure
15.3 Margin Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Anheuser-Busch InBev SA/NV
16.3.2 MillerCoors (Molson Coors Brewing Company)
16.3.3 Heineken Holdings N.V.
16.3.4 Carlsberg Breweries A/S
16.3.5 Diageo plc
16.3.6 Bacardi & Company Limited
16.3.7 Olvi Oyj
16.3.8 Tsingtao Brewery Company Limited
16.3.9 Beijing Yanjing Brewery Co. Ltd.
16.3.10 Kirin Holdings Company, Limited
Figure 1: Global: Alcoholic Beverages Market: Major Drivers and Challenges
Figure 2: Global: Alcoholic Beverages Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Alcoholic Beverages Market: Breakup by Category (in %), 2022
Figure 4: Global: Alcoholic Beverages Market: Breakup by Alcoholic Content (in %), 2022
Figure 5: Global: Alcoholic Beverages Market: Breakup by Flavour (in %), 2022
Figure 6: Global: Alcoholic Beverages Market: Breakup by Packaging Type (in %), 2022
Figure 7: Global: Alcoholic Beverages Market: Breakup by Distribution Channel (in %), 2022
Figure 8: Global: Alcoholic Beverages Market: Breakup by Region (in %), 2022
Figure 9: Global: Alcoholic Beverages Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 10: Global: Alcoholic Beverages Industry: SWOT Analysis
Figure 11: Global: Alcoholic Beverages Industry: Value Chain Analysis
Figure 12: Global: Alcoholic Beverages Industry: Porter's Five Forces Analysis
Figure 13: Global: Alcoholic Beverages (Beer) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Alcoholic Beverages (Beer) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Alcoholic Beverages (Wine) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Alcoholic Beverages (Wine) Market: Breakup by Type (in %), 2022
Figure 17: Global: Alcoholic Beverages (Still Light Wine) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Alcoholic Beverages (Still Light Wine) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Alcoholic Beverages (Sparkling Wine) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Alcoholic Beverages (Sparkling Wine) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Alcoholic Beverages (Wine) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: Alcoholic Beverages (Spirits) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: Alcoholic Beverages (Spirits) Market: Breakup by Type (in %), 2022
Figure 24: Global: Alcoholic Beverages (Baijiu) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: Alcoholic Beverages (Baijiu) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: Alcoholic Beverages (Vodka) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: Alcoholic Beverages (Vodka) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: Alcoholic Beverages (Whiskey) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: Alcoholic Beverages (Whiskey) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: Alcoholic Beverages (Rum) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: Alcoholic Beverages (Rum) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: Alcoholic Beverages (Liqueurs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: Alcoholic Beverages (Liqueurs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: Alcoholic Beverages (Gin) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: Alcoholic Beverages (Gin) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: Alcoholic Beverages (Tequila) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: Alcoholic Beverages (Tequila) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: Alcoholic Beverages (Others) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: Alcoholic Beverages (Others) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: Alcoholic Beverages (Spirits) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Global: Alcoholic Beverages (High) Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Global: Alcoholic Beverages (High) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Global: Alcoholic Beverages (Medium) Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Global: Alcoholic Beverages (Medium) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Global: Alcoholic Beverages (Low) Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Global: Alcoholic Beverages (Low) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Global: Alcoholic Beverages (Unflavoured) Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Global: Alcoholic Beverages (Unflavoured) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Global: Alcoholic Beverages (Flavoured) Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Global: Alcoholic Beverages (Flavoured) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: Global: Alcoholic Beverages (Glass Bottles) Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: Global: Alcoholic Beverages (Glass Bottles) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: Global: Alcoholic Beverages (Tins) Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: Global: Alcoholic Beverages (Tins) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Global: Alcoholic Beverages (Plastic Bottles) Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Global: Alcoholic Beverages (Plastic Bottles) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: Global: Alcoholic Beverages (Other Packaging Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: Global: Alcoholic Beverages (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: Global: Alcoholic Beverages Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2017 & 2022
Figure 60: Global: Alcoholic Beverages Market Forecast: Sales through Supermarkets and Hypermarkets Stores (in Million US$), 2023-2028
Figure 61: Global: Alcoholic Beverages Market: Sales through On-Trade (in Million US$), 2017 & 2022
Figure 62: Global: Alcoholic Beverages Market Forecast: Sales through On-Trade (in Million US$), 2023-2028
Figure 63: Global: Alcoholic Beverages Market: Sales through Specialist Retailers (in Million US$), 2017 & 2022
Figure 64: Global: Alcoholic Beverages Market Forecast: Sales through Specialist Retailers and (in Million US$), 2023-2028
Figure 65: Global: Alcoholic Beverages Market: Online Sales (in Million US$), 2017 & 2022
Figure 66: Global: Alcoholic Beverages Market Forecast: Online Sales (in Million US$), 2023-2028
Figure 67: Global: Alcoholic Beverages Market: Sales through Convenience Stores (in Million US$), 2017 & 2022
Figure 68: Global: Alcoholic Beverages Market Forecast: Sales through Convenience Stores (in Million US$), 2023-2028
Figure 69: Global: Alcoholic Beverages Market: Sales through Other Distribution Channels (in Million US$), 2017 & 2022
Figure 70: Global: Alcoholic Beverages Market Forecast: Sales through Other Distribution Channels (in Million US$), 2023-2028
Figure 71: Europe: Alcoholic Beverages Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: Europe: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: Asia Pacific: Alcoholic Beverages Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: Asia Pacific: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: North America: Alcoholic Beverages Market: Sales Value (in Million US$), 2017 & 2022
Figure 76: North America: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Middle East and Africa: Alcoholic Beverages Market: Sales Value (in Million US$), 2017 & 2022
Figure 78: Middle East and Africa: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 79: Latin America: Alcoholic Beverages Market: Sales Value (in Million US$), 2017 & 2022
Figure 80: Latin America: Alcoholic Beverages Market Forecast: Sales Value (in Million US$), 2023-2028
Table 1: Global: Alcoholic Beverages Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Alcoholic Beverages Market Forecast: Breakup by Category (in Million US$), 2023-2028
Table 3: Global: Alcoholic Beverages Market Forecast: Breakup by Alcoholic Content (in Million US$), 2023-2028
Table 4: Global: Alcoholic Beverages Market Forecast: Breakup by Flavour (in Million US$), 2023-2028
Table 5: Global: Alcoholic Beverages Market Forecast: Breakup by Packaging Type (in Million US$), 2023-2028
Table 6: Global: Alcoholic Beverages Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 7: Global: Alcoholic Beverages Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 8: Global: Alcoholic Beverages Market Structure
Table 9: Global: Alcoholic Beverages Market: Key Players
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